A product of the Barnes Catmur & Friends Dentsu Truth Distillery.

Post-Truth Vodka

Introducing Post-Truth Vodka, a celebration of the extraordinary times we live in. Although beautifully presented, and designed as well as any super premium, Russian vodka, nothing is quite as it seems. The front of the label tells one story, the back another.

 

Read them below.

 

 

 

BCF Dentsu
BCF Dentsu
BCF Dentsu
BCF Dentsu
BCF Dentsu
BCF Dentsu
BCF Dentsu
BCF Dentsu

Giving a trusted brand a friendlier face.

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How to get the nation talking about something no one wants to talk about.

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How we helped a power company weather an electrical storm.

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Addressing emotional turbulence in Kiwi men

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Launching the country’s cleanest cleaner

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Something everyone can agree on. Almost.

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Waking up an old New Zealand coffee brand.

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How we launched New Zealand’s new national bird.

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How we're helping stop New Zealand's biggest killer

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How do you make sense of the most anarchic brand in New Zealand?

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How do you get the strongest of perceptions to listen to reality?

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How do you keep a car running for over twenty years?

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What do you do when you're not doing all that?

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So you do advertising. What about design?

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